One of the main reasons for the birth of the Leah's Recipe products was to effectively cut refined sugar out of our favorite foods. Today, refined sugar is in EVERYTHING processed. Even hidden in health foods, refined sugar is not only terribly detrimental to our bodies and immune systems, the way mass-produced refined sugars are grown and harvested is generally unsustainable and ecologically damaging. Sugar creates reactions in our brains' reward centers that can mimic and often produce more intense results than the effects of cocaine. Sugar is a drug, and it's everywhere. It's what makes things addictive- perfectly securing life-long users and eaters.
At Leah's Recipe, the goal is: satisfaction and indulgence without manipulation and trickery in the form of processed and refined sugars. In Leah's Recipe products, you will find nothing but locally sourced maple syrup (one of the least refined and processed forms of sweetness in the world), local honey (a bit higher on the glycemic scale, carrying with it anti-bacterial, anti-allergen, and anti-inflammatory properties), and dried fruit (which provides sweetness along with fiber- much easier for the body to digest).
It can be a bit scary, but I encourage you to do a bit of research on the effects of sugar on the human body and brain- for you, for your kids, and for the future of our food.